Customizing Confirmation Emails
Customizing Confirmation Emails
Create professional, branded confirmation emails for your attendees.
Accessing Email Settings
- Go to your event
- Click Manage
- Navigate to Email Configuration tab
Email Components
Sender Information
From Name: How your organization appears
- Use your brand name
- Example: "TicketFlo Events" or "Acme Conference"
From Email: Reply-to address
- Must be a verified domain email
- Example: [email protected]
Reply-To Email: Where responses go
- Can be different from From Email
- Monitored inbox recommended
Email Subject
Personalize your subject line with variables:
- {{EVENT_NAME}} - Your event name
- {{ORDER_NUMBER}} - Unique order ID
- {{ATTENDEE_NAME}} - Ticket holder's name
Example: "Your tickets for {{EVENT_NAME}} - Order #{{ORDER_NUMBER}}"
Email Header
Logo: Your organization logo
- Appears at top of email
- Same as event page logo or different
- Max size: 600x150px
Header Color: Background color for header section
Email Body
Customize the main message:
Opening Paragraph: Welcome message
Example: Thank you for registering for {{EVENT_NAME}}! We're excited to see you on {{EVENT_DATE}}.
Automatic Sections (can be reordered):
- Order summary and total
- Ticket details with QR codes
- Event date and time
- Venue and directions
- Custom questions responses
- Terms and conditions
Additional Information: Add custom sections
- What to bring
- Parking information
- Schedule overview
- Contact information
Footer: Legal text and links
- Refund policy
- Privacy policy
- Contact support
Available Variables
Use these in your email template:
Event Variables
- {{EVENT_NAME}}
- {{EVENT_DATE}}
- {{EVENT_TIME}}
- {{VENUE_NAME}}
- {{VENUE_ADDRESS}}
Order Variables
- {{ORDER_NUMBER}}
- {{ORDER_TOTAL}}
- {{ORDER_DATE}}
- {{TICKET_COUNT}}
Attendee Variables
- {{ATTENDEE_NAME}}
- {{ATTENDEE_EMAIL}}
- {{ATTENDEE_PHONE}}
Ticket Variables
- {{TICKET_NUMBER}}
- {{TICKET_TYPE}}
- {{TICKET_PRICE}}
- {{QR_CODE}}
Email Styling
Typography
- Font family
- Font size
- Text color
- Link color
Layout
- Single column (default)
- Two column (advanced)
- Full width vs contained
Buttons
- Button color
- Button text color
- Button style (rounded, square, pill)
QR Code Settings
Size: Small, Medium, Large Position: Top, Bottom, or Separate attachment Type: Standard QR or custom branded QR
Attachments
Optionally attach:
- PDF tickets
- Calendar invite (.ics file)
- Venue map
- Event schedule
- Additional documents
Testing
Before sending to customers:
- Click Send Test Email
- Enter your email address
- Review all details
- Check QR codes work
- Test on different email clients
- Verify links work
- Check mobile rendering
Email Previews
Preview how your email looks in:
- Gmail
- Outlook
- Apple Mail
- Mobile devices
Advanced Settings
Email Timing
- Send immediately after purchase
- Delay by X minutes
- Schedule for specific time
Reminder Emails
- Send X days before event
- Include updated information
- Different template from confirmation
Follow-up Emails
- Post-event thank you
- Survey/feedback request
- Photos or highlights
Transactional Emails
Other automated emails you can customize:
- Refund confirmation
- Event updates/changes
- Password reset
- Ticket transfer confirmation
Compliance
Ensure your emails include:
- ✓ Unsubscribe link (marketing emails)
- ✓ Physical address
- ✓ Company information
- ✓ Privacy policy link
Best Practices
- Keep subject lines under 50 characters
- Use clear, actionable language
- Include all essential information
- Make QR codes prominent
- Test before sending
- Optimize for mobile
- Use consistent branding
- Include contact information
Troubleshooting
Emails going to spam
- Verify sender domain
- Avoid spam trigger words
- Include unsubscribe link
- Build sender reputation
Variables not working
- Check syntax: {{VARIABLE_NAME}}
- Ensure variable exists for context
- Test with real order data
Images not showing
- Host images on CDN
- Use absolute URLs
- Check file sizes
- Test across email clients
Need help? View email examples or contact support.
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